Experience and education

Owner and responsible for providing solutions and developing commercial teams, supporting their development needs in sales, commercial team management, key account management (KAM), consultative selling, strategic account management, leadership, and coaching. Misab is recognized in sectors such as automotive, capital goods, B2B, retail, logistics, pharmaceutical, chemical, and others. Over the past 17 years, the company has played a leadership role in meeting the growing business demands without losing the personalization of each project, which is Misab's hallmark. Responsible for the development of projects as well as the coaching/training of Misab’s consulting team. Projects implemented in Mexico for DSM, Atlas Copco, and Metso Minerals.